Brand Concept

ESG Corporate Sustainability Mission

Haematococcus pluvialis is a master at "eating carbon". Each kilogram of Haematococcus pluvialis can absorb 1.8-2.0 kilograms of carbon dioxide, which is 21 times higher than that of trees.

In line with the corporate mission of environmental protection, social responsibility, and sustainable development, Ansong Biotechnology has joined hands with Taiwan Industrial Technology Research Institute to cultivate Haematococcus pluvialis in a long-term technical cooperation, so as to reduce carbon dioxide in the atmosphere and help achieve global net zero The ultimate goal of carbon emissions. At the same time, astaxanthin, which is self-synthesized under harsh conditions such as environmental light pollution and water pollution, is added to skin care products to develop high-efficiency Astaxanthin series of skin care products. , so as to create market economic value.

The Industrial Technology Research Institute also authorized the AstaWishes trademark to be used in the astaxanthin series skin care products of the Astamax brand, hoping to offer a better and more secure choice to all female friends who desire youthful beauty.

Culture of Haematococcus pluvialis in each stage

Since 2006, the ITRI team has spent a lot of time screening natural algae species in eastern Taiwan, and finally selected the local "Haematococcus pluvialis" because of its ultra-high content of 40,000ppm astaxanthin. The world-leading One-Pot innovative technology controls the growth of Haematococcus pluvialis and the accumulation of astaxanthin in the same reactor to produce AstaWishes astaxanthin with a mass percentage concentration of 3~4wt%. From the cultivation of astaxanthin raw materials by ITRI to the production of Astamax astaxanthin beauty care products, the quality is absolutely safe and guaranteed.